SMS marketing is considered the most economical marketing solution in UAE. It provides better reach to not only the targeted audience but also an immediate measurement of response. The average open rate for text messages marketing campaigns is around 98%, compared to a 20% open rate for email marketing campaigns. SMS has some added advantages in response; it typically receives 295% higher response rates than phone calls.
With the Advantages of Using SMS Marketing, precise SMS marketing is the perfect solution in UAE because marketers can reach their marketing goal within a minimal budget. Moreover, it strives to deliver customized marketing solutions. Be it your promotional campaigns or customer retention dissemination, the bestSMS gateway provider Dubai, UAE, offers you an ideal solution.
How To Implement SMS Marketing?
Whether you are promoting an e-commerce portal or wanted to deliver sale notice for your online retail shop, with quick and hassle-free SMS content, you can suggest your customers regarding upcoming events, sales, and discounts.
With an advanced web control panel or connecting through API software, you can manage and operate SMS Marketing Services. However, you need to deliver strategic content with a cordial approaching tone to entice the customers.
AI (Artificial Intelligence) integrated tools let you organize customized marketing tone to your targeted customers. In that case, your premium customers should receive lucrative deals as a part of your Loyalty program.
If you already have an enterprise-integrated CMS or ERP system, SMS marketing should be your prime priority based on business demographic.
Using API and advanced plugins, SMS marketing would be an easier solution. Eventually, the management coat would be reduced with automated software (Sales Force, MS Dynamics) integration.
Why is SMS Marketing Better Than Other Strategic Marketing Solutions?
The advantages of using SMS Gateway are listed below:
Budget-Friendly And Rapid Solution
Other content marketing solutions are expensive and involve more concentration. In addition, customers tend to respond quickly and efficiently through SMS, then emails and push notifications.
Customized Communication
In every business, owners have a set of customers who are loyal to your brand. On the other hand, few of them are only registered user haven't started purchasing your brand or service. Therefore, for the separate customer base, you need to acquire different marketing tone and sale offers. Through SMS API Provider, you can conduct customized communication and deliver personalized deals as per their search result.
Better ROI (Return on Investment)
Business Marketing policies are quite expensive. Amidst the stiff competition of the market, you do not have any other choice but to invest in different marketing campaigns. SMS marketing is proved to provide better ROI than other strategic marketing solutions. With continuous communication with your customers through SMS, you can develop a cordial relationship, and customers tend to find it helpful.
Larger Targeted Audience
As per Deloitte's research, 8% of the world's population has visited the various stores and made purchases after receiving promotional offers on messages. The top advantage of SMS in business is receiving text messages does not even require internet connectivity; a working phone is enough. With the high usage of phones, SMS marketing is near to goldmine. Businesses tend to utilize the opportunity to reach more customers right at their fingertips, which gives them the advantage of reaching a larger target audience.
Final Say
SMS is one of the most readymade channels; with a read rate of 97% within 15 minutes delivery, you can be reassured that your time invested in messages will be read almost instantly. A significant 45% of SMS campaigns generate a successful ROI, reaching over 50% when combined with other popular channels such as email and social media. Choose the best SMS Gateway Provider in Dubai, UAE, reach more customers, increase your conversion rate and derive more sales.
